Brand Strategy
Working with your teams to develop brand identity and market positioning, supporting the creative process, implementation and execution.
What we do
KT Marketing is a Melbourne-based media and marketing consultancy specialising in growing brands for small and medium business. We do things a little differently around here, we're not an agency but instead an extension of your team working within your business at every stage of the process.
Marketing Strategy
Combining key insights from within your business, your customers and your industry, we work together to develop marketing and brand strategies that are intrinsically linked to your business goals.
Partnership Management
Working through the selection process and contract negotiations as well as monitoring deliverables of key stakeholders such as creative agencies, media outlets and channel partners.
Media Strategy
Developing a media buying strategy with you and/or your agency that is highly targeted, achieves optimal exposure and maximises your marketing dollar.
Go to Market
Supporting your product marketing functions and go-to-market initiatives from annual campaign planning to project implementation and tactical execution.
Team Development
Guidance on recruiting marketing team members, developing team structures, coaching and onboarding new team members and providing ongoing mentoring to the wider business.
a consulting experince that makes sense
Strategic Advice
Honest, realistic advice that supports your business goals with strategic marketing and campaign planning.
Transparency
A refreshingly transparent experience with a no-nonsense marketing professional who actually cares about your business, your team and your customers.
Results Focus
Get tangible results with proven performance marketing methods that are designed to stretch your dollar further.
Our 'why'
KT Marketing was founded to address the specific needs of small and medium businesses who lack the budget or desire for a full-time marketing function. We specialise in helping CEOs and MDs who find themselves managing marketing and media planning alone, ultimately costing themselves time and money.
We customise a solution to your business needs. That solution may be part-time support inside your business, project based teams or long-term partnerships that provide only the services you need, without paying for the things you don’t.
“We’re the Marketing Department your business needs… but only sometimes.”
Approach
At KT Marketing we understand that every business is different with unique goals and values. We tailor our approach for your business needs and budget every time. We provide anything from one-off marketing workshops to retained, in-house support (and everything in-between).
Our goal is to provide you with a service that will ultimately drive your marketing dollar further whilst reducing spend on time and materials that you simply don’t need.
Understanding your needs is critical so we always start with a FREE discovery session to get to know the ‘now’ and work towards where you want to be with key milestones along the way.
about
Founder and director of KT Marketing, Kiarne Treacy, is a sales and marketing professional with industry experience spanning 15 years. Kiarne has worked across a variety of industries including telecommunications, utilities, retail, manufacturing and distribution, financial services, sport, automotive and real estate.
Prior to founding KT Marketing, Kiarne led the marketing function for iconic Australian telecommunications brands Dodo and iPrimus.
With a wealth of experience in through-the-line marketing strategy, creative direction and implementation Kiarne is at her best developing brand and marketing plans that are both sophisticated and simple in their approach.
Meet our clients
Ready to talk?
Let's see if we can take your marketing to the next level.